Trust is a Must
Of the 5 elements required to build a sustainable philanthropic community – people, shared purpose, shared experience, shared resources, and trust, TRUST is the lynchpin to how everything else evolves.
Talk about transparency
In the age of brand image as king, consumer driven marketing, it is something when a company or organization goes no holds barred in providing its public with this level of transparency. Middlesex Hospital has a very cool and very risky new feature. I have to believe that they wouldn’t be putting themselves out there […]