Capital Campaigns

Capital Campaigns

Capital Campaign Case Study: Goodspeed Musicals

Our work with the Goodspeed Musicals included the development of a campaign strategy and plan including donor identification, as well as office and board structure enhancements for capital campaign success. During our engagement, training was developed and delivered to board members to create strategies for donor engagement and outreach. We worked closely with Goodspeed’s leadership to create a marketing and communications strategy and collateral materials and created reporting mechanisms to track donor solicitations, pledges, and gift acknowledgment. With the leadership and board members, several lead donors were identified and working with and alongside the Goodspeed team, guiding them through the cultivation and solicitation process with a donor.

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